Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
Make a remarkable landing page on your website and add an eye catchy headline, list your product benefits and use a call to action button. Landing pages influence sales. They help you show who you are and what you are offering. Plus, it�s the place from where you get direct traffic and a visitor�s complete information via a lead generation form.
? Create an informational landing page:
Nurture your leads by outbound marketing. Marketing automation also helps generate revenue by nurturing inbound leads through outbound marketing techniques.
Webinars are a lead generation tool today. Many businesses are taking advantage of webinars to convert their prospects into leads. They directly
Webinars are the cost effective alternative available for in-person meetings and allows firms to increase their reach to large target audiences. Webinars help nurture existing relationships, generate leads, drive sales, etc.
Hold a customer survey via email to learn if your previous customers are satisfied. The referrals generated by these customers proves to be solid leads, because they come from a customer who already has experienced your services and products.
LinkedIn:
? Use marketing techniques to increase sales:
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
It is important for a business to use webinars to interact with audiences and engage them with their brand. Most brands and businesses leverage webinars as part of content marketing strategies. A webinar can be educational, entertaining and engaging. Here are some useful tips that can be embedded into your marketing strategies to make webinars more successful.
×