To simply run a webinar, there are options available like GoToWebinar, GatherPlace, Freebinar, WebEx and many more. All you need to do is set a date for the webinar and send invitees a link to a sign-up page.
? You can share your upcoming events and webinar plans with your LinkedIn connections and groups. Post messages in your status, so your connections can learn about your webinar and register.

You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
? Send an email:
As soon as a person register for your webinar, send them a thank you mail and a confirmation mail. Sending this is not only good manners, but will also help get a confirmation from the registrant side.
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
An important promotion tactic is email marketing. Inform your subscribers or email list about the upcoming webinar at least seven days before you go live.
? Use marketing techniques to increase sales:

? Finalize a topic:


As soon as a person register for your webinar, send them a thank you mail and a confirmation mail. Sending this is not only good manners, but will also help get a confirmation from the registrant side.

? You can efficiently customize your webinar page through available event themes, or by uploading videos associated with the webinar to gather more participants.


Take time to craft your marketing copies for your webinar. This copy can also become part of your landing page and other marketing tools. The title and content of your webinar copy should describe each and every detail about the webinar, like what the attendees would gain from this webinar, etc.
? When to go for on-demand presentations:
? Customer engagement tool:

? Marketing of affiliate products:

Hold a customer survey via email to learn if your previous customers are satisfied. The referrals generated by these customers proves to be solid leads, because they come from a customer who already has experienced your services and products.
To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
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