? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Customer engagement tool:
? Don�t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
After making a comprehensive layout for your webinar, the next thing you should do is promote it. Using social media, Facebook ads and LinkedIn groups are examples of advertising platforms which you use for your marketing campaign. There is always an extra chance of capturing leads if you pay more attention to your promotional strategies and advertising.
Today, many online businesses completely rely on webinars for reaching their target audience, brand recognition and generating new leads. Hosts can make use of social media to engage clients during the webinar itself.
? Set registration and attendee goals:
? Show a short video:
Content is the reason people register and attend your webinar, so without great content, either won�t get people to show up or you won�t get them to come back. Carefully select your topic/title/speaker based on your target audience�s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational�not �salesy��so be sure that you create content that your audience finds helpful and valuable.