Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Don�t forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.
? Develop great content:
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
? Offer something special:
? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.
? Marketing Automation to Reactivate Old Leads:
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.
Once you have invested in resources, subject experts, promoting and hosting the webinar, it is the time to increase its impact over your target audience. A high quality webinar recording is the best way to generate a high return on investment for a webinar.
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
It is important for a business to use webinars to interact with audiences and engage them with their brand. Most brands and businesses leverage webinars as part of content marketing strategies. A webinar can be educational, entertaining and engaging. Here are some useful tips that can be embedded into your marketing strategies to make webinars more successful.