? Reach Highly Targeted Audiences:
Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
? Host a live webinar during product launch:
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.

? Don�t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.


? Run a free promotional webinar:
As soon as a person register for your webinar, send them a thank you mail and a confirmation mail. Sending this is not only good manners, but will also help get a confirmation from the registrant side.
Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.

? Send a Thank you email after registration:
? Allow time for Q&A:
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