Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
? Conduct polls to gain instant reviews:
While crafting your marketing strategies focus on your CTA, because it helps grab the interest of your clients. Use appealing calls to action to grab the attention of your target audience.
? Brand Awareness:
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
start on time. It�s equally important that you end on time as well. If your webinar is taking too much time, continue the webinar in your next sessions.
Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
? Don�t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
? Brand Awareness:
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Registrants can resolve issues during a webinar:
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
? When to go for on-demand presentations:
? Create an agenda and stick with it: