Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.

? You can share your upcoming events and webinar plans with your LinkedIn connections and groups. Post messages in your status, so your connections can learn about your webinar and register.
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.

? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
? Reduce loss:

You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
? Spread the word by blogging:
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.

Webinars also allow marketers to present live, as well as recorded webinars for their audiences. The major advantage of hosting a live webinar is that host can engage and interact live with the audience attending the webinar, and that will increase the chance of gaining leads. It gives attendees the possibility to ask questions, see live demonstrations, and take part in live polls.
? Embed your event�s recording on your official page, so your clients and fans can view and comment on it.

page. Use your company profile to promote this by updating statuses related to it.
? Drive campaigns to generate more referrals:

start on time. It�s equally important that you end on time as well. If your webinar is taking too much time, continue the webinar in your next sessions.
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