Nurture your leads by outbound marketing. Marketing automation also helps generate revenue by nurturing inbound leads through outbound marketing techniques.


? Run a free promotional webinar:
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.
Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
How affiliates can take advantage of webinar marketing
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.

? Spread the word by blogging:

? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.

? Focus on your CTA:
If you are about to launch a product, hosting a live webinar for this could be very beneficial to promote the product with your attendees. Launch � week webinars can be a great way to introduce your product and you can give them free content, sell products or programs.
? Use Webinar tools:
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
How to generate leads with a webinar
page. Use your company profile to promote this by updating statuses related to it.

People attend webinars for the quality content they will be receiving from it. Don�t dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
Webinar is the simplest method to establish relationships, but don�t forget to inform your clients about your proposals and production, so they can make a better decision. Webinars offer you a way to spread awareness of your organization�s upcoming and previously launched product and services.
How to re-examine your webinar strategy

? Q&A sessions:
Tips to make your webinar more successful
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