The best way to evaluate your topic is to conduct a live Q&A session. The audience gives their opinion about the topic you have selected and asks various related questions that will help you to create the perfect strategy for your webinar.
? Conduct polls to gain instant reviews:
? Why you should use a webinar:
Webinar handouts offer the ability to share content directly to the attendees and absentees before and after the webinar.
Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.
? Send an email:
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
Take time to craft your marketing copies for your webinar. This copy can also become part of your landing page and other marketing tools. The title and content of your webinar copy should describe each and every detail about the webinar, like what the attendees would gain from this webinar, etc.
While evaluating your webinar strategies, make sure that you take a fresh look at your approach for your webinar, and compare it with your old assumptions to ensure that you are going in the right direction, and it is advantageous to your webinar.
? Increase the impact of your webinar content after the event:
? Offer something to attract your customers:
? Ask your connections to join the webinar and recommend it in their network, so you can gain more signups. Keep your audience connected to your events through regular posts and updates.
Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Don�t forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.
There are many strategies you can follow to generate leads with a webinar:
? Send reminder mails:
? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
Hold a specifically designed campaign drive for generating referrals. Satisfied customer are the best place to get more referrals for your webinar.
? Schedule your webinar properly:
Webinar is the simplest method to establish relationships, but don�t forget to inform your clients about your proposals and production, so they can make a better decision. Webinars offer you a way to spread awareness of your organization�s upcoming and previously launched product and services.
? Develop great content: