? Promote your webinar:
How to re-examine your webinar strategy
? Increase the impact of your webinar content after the event:
How to make money with webinar advertising
? Drive campaigns to generate more referrals:
? Use the right tools and equipment:
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
LinkedIn:
Highlight the topics that will be covered and let participants know when you�ll be holding the Q&A portion of the webinar. Follow the agenda closely and stay on track. If you have more than one speaker, make sure they know when their turn is. Let the participants know who the moderator is. It is the moderator�s job to keep everyone on track, so make sure you choose the right person for the job.
Facebook:
Webinar handouts offer the ability to share content directly to the attendees and absentees before and after the webinar.

How to re-examine your webinar strategy


? Brand Awareness:

? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.

The best way to do so is by extending the reach and lifecycle of the content and getting it in front of attendees and non-attendees, alike. This will give you a second chance to reach registrants who didn�t attended the webinar for any reason. It helps create high quality content for your webinar and makes webinar replay effective.
? Increase the impact of your webinar content after the event:
Content is the reason people register and attend your webinar, so without great content, either won�t get people to show up or you won�t get them to come back. Carefully select your topic/title/speaker based on your target audience�s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational�not �salesy��so be sure that you create content that your audience finds helpful and valuable.
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