Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.

People attend webinars for the quality content they will be receiving from it. Don�t dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
? Use the right tools and equipment:

? Why you should use a webinar:


An on-demand presentation is a pre-recorded webinar which can be viewed by your audience any time they'd like. Unlike webinars, on-demand presentations do not require a large number of internal links.

? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.


? Create an agenda and stick with it:
Webinars are an online presentation that helps in easily showcase your products and services to your target audience. It also enables the host to show their affiliate products in a more efficient and engaging way.
Nurture your leads by outbound marketing. Marketing automation also helps generate revenue by nurturing inbound leads through outbound marketing techniques.
? Marketing Automation to Reactivate Old Leads:
? Increase Conversion Rates:
How affiliates can take advantage of webinar marketing
To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
How to get traffic towards your webinar

People attend webinars for the quality content they will be receiving from it. Don�t dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
? Make sure that your team members regularly update posts related to the webinar, so your audience will remain connected with the event. Encourage your audience, so they become the part of the conversation.
As soon as a person register for your webinar, send them a thank you mail and a confirmation mail. Sending this is not only good manners, but will also help get a confirmation from the registrant side.
? Send a Thank you email after registration:
Look at the things you should consider before organizing a webinar:
? Craft your copies:
Remarketing allows you to re-engage with visitors which are no longer active on your website. Remarketing helps regain your previous prospects and reduces losses.

This analysis helps gett the list of qualified leads, which in turns helps gain information about these leads. It helps in lead nurturing.
? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
? Have an attractive and efficient topic:

Nurture your leads by outbound marketing. Marketing automation also helps generate revenue by nurturing inbound leads through outbound marketing techniques.

? Why you should use a webinar:

How to generate leads with a webinar

? Conduct a live Q&A session:
? Email to your subscriber�s list:
The best way to evaluate your topic is to conduct a live Q&A session. The audience gives their opinion about the topic you have selected and asks various related questions that will help you to create the perfect strategy for your webinar.

Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.

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