? Make sure that your team members regularly update posts related to the webinar, so your audience will remain connected with the event. Encourage your audience, so they become the part of the conversation.
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.
There are many strategies you can follow to generate leads with a webinar:
? Schedule your webinar properly:
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.